Monthly Archive: January 2016

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4 Ways to Get Inside the Millennial Mindset

    The Internet is ablaze with statistics about the number of millennials in the marketplace. According to several estimates, they make up about 25% of the total U.S. population – nearly 80 million...

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4 Essential Facts for Selling Cars to Millennials

In The Millennial Rules of Engagement—You Interact, I Transact, Dealer Marketing Magazine author David Marod outlines several characteristics of millennials making an automotive purchase. He notes that they’re the most educated demographic group in...

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3 Ways to Win With Improved Accessibility

    Inman author Neha Kamran champions the importance of accessibility as the ultimate key to realtors’ success. Especially in the case of the first time homebuyer, your clients’ belief in your effectiveness is...

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5 Ways to Leverage Facebook to Get Referrals

    Tony Sargent, Inman contributor and New York luxury property agent, states in his article “5 Tips for Using Facebook to Get Consistent Referrals” that personal Facebook pages are a highly effective venue for...

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10 Best Practices for Cultivating Quality Referrals

  Odds are that many of your future customers are friends of your current customers. When you offer great service, your clients are more than willing to spread the good word. But referrals don’t...