social media 0

Leverage the Power of Social Media to Promote Your Dealership

In his article Using Social Media to Promote Your Dealership, author Eric Stroderd champions the importance of making social media an essential part of any auto dealership’s marketing plan. He suggests that the following...

business 0

Boosting Your Likeability — The Ticket to Cultivating Great Business Relationships

“People do business with people because they choose to not because they have to. We can always find others doing the same thing or selling the same product. It’s the personal connection that makes...

employees 0

Empowering Employees with the Right Tools to Succeed

Particularly in the case of relationship businesses, companies are only as successful as their employees are effective. Organizations bear the responsibility for helping their employees to market their individual services. They need to empower...

Screen Shot 2015-11-01 at 7.02.15 PM 0

This is a Case for Reach150

I once received what seemed like a completely random referral from a good friend. Her neighbor’s relative had recently arrived in town, and she needed to sell a local property with some urgency. She...

Screen Shot 2015-10-14 at 12.27.12 PM 0

Practicing Real Estate in the Digital Age: Mobility is Key

The use of mobile technology is core to practicing real estate in the digital age. It’s a highly competitive industry dependent upon establishing and maintaining high quality connections with customers. Realtors are in constant...

mobile-social-hero 0

How to Connect to the Millennial Homebuyer

As millennials take over the home buying market, agents must learn how to catch the attention of this hard to please generation. Millennials begin their search for everything online, so having a top notch...

realtors 0

Realtors on the Go: It’s all about mobility.

A realtor’s time is spent in constant motion. A day well spent is a day on the go, meeting with clients, showing property, syncing up with stagers, facilitating inspections and the like. In the...

mobile 0

New Reach150 Mobile App Lets You Easily Create and Share Custom Content to Prospects While On The Go

Reach150 Mobile empowers a company’s greatest asset, it’s people, to showcase evidence of their great work as a competitive differentiator for generating more referrals and closing more business San Francisco, CA, November 5, 2015...

referrals 0

Why Client Outreach Doesn’t Always Translate to New Referrals

The article Why Real Estate Agents Don’t Get Enough Referrals discusses effective strategies for driving new referral business. Despite their best efforts to stay in touch, many agents feel that their consistent client outreach...

influence 0

How to Influence Your Sphere: Aristotle Had it Figured Out

‘Sphere of Influence’ is a commonly used term throughout relationship businesses. Different people define it in different ways. Some say that your sphere includes everyone you know, from the mailman to your mother. Others...